No credits

Every AI scan query you need, instantly

Generate 32 to 53 buying-intent queries for your brand in one click. Up to 5 intent groups, per-query labels, CSV export, and direct links to the citation scanner.

No credits per use Instant generation Included on every paid plan
Why query templates matter

You can not test AI visibility without the right prompts

Running a citation scan requires a query. Most teams either write them ad hoc (missing entire intent categories) or use generic prompts that do not match how real buyers actually ask AI systems about products. Both approaches produce incomplete data.

The Buying Intent Templates tool generates the full set of queries your brand needs to cover every intent stage: discovery, purchase-readiness, review validation, competitor comparison, and category research. Enter your brand, product type, and competitors once. Get a complete, organized query set in under a second.

Five intent groups

Every stage of the buyer journey

Each group targets a distinct AI citation pattern. The vs-competitor group appears only when you add competitors.

Best / Top

Discovery queries for users starting their buying journey

best noise-cancelling headphonestop headphone brands 2025headphones for professionalsheadphone buying guide

These drive the highest AI citation volume. 'Best X' is the most common ecommerce AI prompt — and the one where brands without structured content get ignored.

Where to Buy

Purchase-ready queries for users who have decided to buy

where to buy Sony headphonesbuy Sony WH-1000XM5 onlineSony authorized retailersSony headphones best deal

High commercial intent. AI answers these by citing official websites and authorized retailers. If your brand is not findable, AI sends buyers to resellers.

Worth It / Reviews

Pre-purchase validation for users looking for reassurance

is Sony worth itSony headphones pros and consSony WH-1000XM5 honest reviewSony headphones reliability

AI pulls from Trustpilot, Reddit, and editorial reviews for these. Gaps in your review platform presence directly cost you citations here.

vs Competitor

Head-to-head queries for users choosing between options

Sony vs Bose headphonesSony or Bose WH-1000XM5difference between Sony and Bosewhich is better Sony or Bose

Comparison queries are the highest-converting intent type. Generated only when you add competitors. Each competitor adds 4 targeted vs-queries.

Category Research

Awareness-to-decision queries for users learning before buying

how to choose headphoneswhat to look for in headphonesheadphones comparisonpremium headphone brands

These build early-stage brand familiarity. AI answers buying-guide queries from well-structured category pages with definitions, criteria, and taxonomy blocks.

What it does

More than a list of queries

Six capabilities that make the template output immediately usable across your citation testing workflow.

Instant, no AI call required

Templates are generated client-side from your inputs the moment you click Generate. No waiting for an API response. No credits consumed. Results appear in under a second.

Per-query intent labels

Every query is tagged with a granular intent type: Discovery, Purchase, Price check, Validation, Comparison, and more. Useful for prioritizing which queries to scan first.

Competitor vs-queries on demand

Add up to 5 competitors and the tool generates 4 head-to-head queries per competitor automatically. The vs-group only appears when competitors are present.

CSV export

Export the full query set as a CSV with query, intent group, and intent type columns. Ready to import into your tracking spreadsheet or feed into another tool.

One-click copy per group

Copy all queries in a group to your clipboard with one click, or copy individual queries row by row. Every query is formatted ready to paste into an AI chat or citation scan.

Price-filter queries

Add an optional price point and the tool generates a 'best [product] under [price]' query automatically. A small input, but one of the most commonly cited query patterns in AI shopping answers.

The query is the starting point

Generate queries. Then test them.

The template tool links directly to the tools that put your queries to work. Use the intent groups to know which use cases and competitors to test, then run them through the scanners.

Product Citations

Run a product citation scan using the use cases surfaced by your intent templates. Tests whether your brand is cited across ChatGPT, Claude, Google AI Overview, and Google AI Mode.

Competitor Monitor

Use vs-competitor queries from the template to run head-to-head citation comparisons against named competitors across all AI providers.

Intent Mapper

Take your full template query set and run it through the Intent Mapper to verify coverage and spot gaps in your current content strategy.

CSV export for your workflow

Export to CSV and use the queries anywhere: your own tracking spreadsheet, a manual testing session, or a content planning doc.

FAQ

Common questions

What are buying intent templates?

Pre-built query sets organized by purchase intent stage. Instead of manually writing every AI scan prompt, the tool generates all the standard transactional queries for your brand and product type — best-of, where-to-buy, review validation, vs-competitor, and category research — in one step.

Does this tool cost credits?

No. The Buying Intent Templates tool is included with any paid plan and uses no credits. Templates are generated client-side from your inputs. There is no AI API call and no usage charge.

How many queries does it generate?

Between 32 and 53 depending on your inputs. The base set (without competitors or price point) produces 32 queries across 4 intent groups. Adding a price point adds 1 more. Adding competitors adds 4 queries per competitor — up to 20 additional from 5 competitors.

What do I do with the queries once I have them?

Use the intent groups to guide what you test elsewhere. The vs-competitor queries tell you which head-to-head comparisons to run in Competitor Monitor. The use-case and category queries tell you which scenarios to scan in Product Citations. Paste the full list into the Intent Mapper to classify them by AI intent type and find gaps. The tool links directly to both scanners.

Are the queries the same for every brand?

The template patterns are the same, but the queries themselves are fully personalized to your brand name, product type, competitors, and price point. 'Best noise-cancelling headphones' and 'where to buy Sony WH-1000XM5' are different queries even though they come from the same template structure.

Can I edit the queries before using them?

The tool outputs plain text queries you can copy and paste anywhere. There is no locked format. Copy the ones that are relevant, skip the ones that are not, and paste them directly into your citation scanner or tracking tool.

Included with all plans

Stop guessing which prompts to test

Enter your brand, product type, and competitors. Get 35-50+ organized, labeled queries ready for your citation scanner in under a second.

Included on all paid plans. Cancel anytime.