See exactly where AI ranks you versus your competitors
Run buying-intent and head-to-head queries across five AI providers simultaneously. Get a leaderboard, per-query position matrix, and the exact framing sentences AI uses for your brand.
The widest AI provider coverage in the platform
Every query runs across all five providers simultaneously — including Gemini, which no other tool in this suite covers.
ChatGPT
Claude
Gemini
Google AI Overview
Google AI Mode
3 to 7 queries per run
Three base queries are always included. Each competitor you add generates one more — up to 4 competitors, 7 queries total.
Best-category queries
best [category]top [category] brandsAlways included. Tests whether your brand appears when buyers ask which products in your category are best — the most-asked and highest-converting AI query type.
Recommendation query
which [category] should I buyAlways included. Tests whether your brand is named in a direct purchase recommendation — the query that maps most directly to buying intent.
Head-to-head comparison queries
[your brand] vs [competitor]Added automatically for each competitor you enter — up to 4. Tests whether your brand wins the comparison framing when buyers evaluate alternatives side by side.
Leaderboard + per-query position matrix
43%
Your mention rate
#2
Avg position when cited
5
Queries run
| Brand | ChatGPT | Claude | Gemini | AI Overview | AI Mode |
|---|---|---|---|---|---|
| Competitor A | #1 | #1 | #2 | #1 | #1 |
| Your Brand | #2 | #3 | #2 | #2 | |
| Competitor B | #2 | #1 |
Illustrative. Actual data comes from live AI responses at the time of your run.
Six outputs from one 50-credit run
Competitive leaderboard
Every brand — yours and each competitor — ranked by total mentions across all queries and providers. Shows mention rate %, average position when cited, and up to three framing sentences pulled from actual AI responses.
Per-query brand × provider matrix
An expandable table for each query showing every brand's position on every provider. Position #1 is shown in green, #2-3 in amber, #4+ in orange, not mentioned as a grey X. Click any query to expand and read the framing excerpts for your brand.
Framing excerpts per provider
For each query where your brand is cited, the tool extracts the sentence in which it appears (up to 160 characters). This is the exact language the AI used to describe or position your brand — not a paraphrase.
Your brand summary stats
Three headline numbers at the top of each run: your overall mention rate %, your average position when cited, and the total query count for that run. These are the fastest read on how you're positioned vs. the field.
Run history (last 10)
Every run is saved and accessible via a dropdown. Switch between past runs to see how mention rates and positions shift after you've made content or schema changes. No re-running required to compare.
5 providers per query, run in parallel
All queries run across all 5 providers simultaneously — no sequential wait. A run with 3 competitors generates 6 queries × 5 providers = 30 individual AI calls, all resolved before results are returned.
Common questions
What queries does a run generate?
Every run includes three base queries: 'best [category]', 'top [category] brands', and 'which [category] should I buy'. For each competitor you add (up to 4), one additional comparison query is generated: '[your brand] vs [competitor]'. A run with 4 competitors generates 7 total queries.
How is mention rate calculated?
Mention rate is the percentage of query/provider slots in which your brand name was found in the AI's response. Each query runs across 5 providers, and the leaderboard tracks how often each brand appeared across the full run.
What is 'framing' and why does it matter?
Framing is the sentence in the AI's response where your brand appears. It shows not just whether you were cited, but how — whether the AI described your brand as the top recommendation, a budget option, a niche pick, or an alternative. Framing tells you what narrative AI systems are building around your brand in comparison to competitors.
What does position mean?
Position is the order in which brands are mentioned in the AI's response, based on which brand appears first in the text. Position #1 means your brand was the first brand named. Position #3 means two other brands were named before yours. Lower positions in repeated queries signal that AI systems consistently lead with a competitor over you.
Can I run the monitor more than once?
Yes. Each run is stored and the last 10 are accessible via a dropdown. Run the monitor after making content updates, publishing new pages, or fixing schema — then compare your mention rate and avg position against the previous run to measure the impact.
Which providers does the tool cover?
Five providers: ChatGPT (gpt-4o-mini), Claude (claude-3-5-haiku), Gemini, Google AI Overview, and Google AI Mode. All five run in parallel for every query. This is the broadest provider coverage of any tool in the platform — including Gemini, which the Product Citation Scanner does not include.
Do I need to add competitors?
Competitors are optional. Without them, the tool runs only the three base queries across all five providers — useful for a baseline read on how AI positions your brand in the category. Adding competitors generates the 'Brand vs Competitor' queries, which are typically the most revealing for understanding how AI frames head-to-head comparisons.
Find out who AI recommends in your category
Run buying-intent and head-to-head queries across five AI providers. Get a leaderboard, position matrix, and the exact framing sentences AI uses for your brand and every competitor.
Available on all paid plans. Cancel anytime.